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I am writing to inform you of upcoming changes within our company that will impact our customers. I want to first thank you for your business and support. We have been in business for 35 years because of customers like you.

The Mailworks started as a lettershop in 1984 and has evolved into a full service print and direct mail marketing firm. The past several years have brought significant growth and transformation to our company. It began in 2012 when we acquired our largest customer. This strategic acquisition allowed us to evaluate the way in which we produce our products. We invested in digital toner and inkjet printing technology to have the ability to print and mail in a more efficient business model. We currently process more than 1.5 million pieces of mail per week on at least 25 standard direct mail formats in this model. All of this work is exclusively printed and mailed in-house within our 80,000 square foot facility.

Through this transition we have continued to fulfill the lettershop type work we have historically offered. This constitutes work delivered from other printers where we are hired to complete services such as black laser variable printing, inkjetting addresses, inserting, tabbing, and the postal sortation to achieve maximum postage discounts. However, with this said, space and equipment availability has become an issue. While we have become more streamlined at processing the standard direct mail formats that we print and mail in-house, we have increasingly struggled to fulfill orders that do not fit this workflow. It has resulted in an inefficient production schedule, a crowded workspace, and an internal struggle for our employees. It is always our goal to deliver your projects on time and within budget. In order to continue on this path, we have made the decision to revamp our company’s core product and service offerings. It is a critical move to meet our expectations and standards. Standards that you have come to rely on.

Effective November 1st, 2019, The Mailworks will no longer be offering traditional lettershop services. We will be exclusively offering our 25+ standard direct mail formats that we print and mail in-house, featured on our company’s online storefront.
Any jobs scheduled prior to this notice will not be affected.

Our online storefront simplifies quoting and ordering of our direct mail products. Products are competitively priced at a low cost per piece, with flat rate setups. All pricing is easily available at your fingertips. We offer a variety of paper stocks, finishing options, and specialty enhancements that will work within your desired budget. Whether you’re mailing a postcard, self-mailer, letter or more intricate invitation campaign, we most likely have a product that will work for your direct mail goals.

Our hope is that we can rework your projects with minor edits to fit our specs. To do so we will be offering free graphic design services for all existing projects. In many cases, we will be able to save you valuable marketing dollars with greater ease of process.

If, for any reason, we are unable to accommodate your project or you prefer to keep with your current production method, we will make recommendations of lettershops that can assist you. Your customer service representative is available to help you plan next steps. We are committed to working with you every step of the way.

While we apologize for any inconvenience this may cause, these changes will allow us to provide you with better services, improved turnaround times, and all-around progress.

Thank you for your ongoing support and patronage. We are excited to enter this new chapter. If you have any questions, please don’t hesitate to reach out to me directly or your customer service representative.

Sincerely,

Brianne Baggetta
President

The Mailworks

45 Prospect Ave

Albany, NY 12206

bb@themailworks.com